Chantal is in the city today visiting our bar stockists. Together with bottle shops, these customers are super important for helping us build the brand. We can only speak to so many people each day. Every shop-owner or bar-tender sharing our whisky as well is a VIP for us!

This is also why we currently don't use a distributor but talk to everyone personally. At the moment telling people about what we do and letting them taste our whisky is too important a job to delegate.